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Independent ServiceNow Advisory

We are independent advisors, that bridge the gap between complex business processes and ServiceNow excellence.

Senior ServiceNow Architects & Business Consultants, supercharged by AI to accelerate value streams without the overhead of a large technical team.

We bring deep industry knowledge of Technology Providers and Telecommunication Companies. 

the commercial transformation office illustration

Our services

The SalesValue Difference

The Senior Squad

Forget "technical benches" and junior developers. You work directly with a dedicated triad of ServiceNow Architects, Project Managers, and Business Consultants.

AI-Empowered Delivery

We don’t just talk about AI; we use it.

By empowering our senior experts with AI, we deliver documentation, architecture, and deployment at a fraction of the traditional timeline.

Lean & Lethal

We solve the world's most complex CRM, TPSM and TSM problems without the overhead.

No bloated teams—just high-impact experts focused on your ROI.

The SalesValue Implementation Philosophy

"A tool is only as good as the flow it supports."

At SalesValue, we don't just 'turn on' these modules.

Our architects map your specific Value Streams first.

We then use AI to configure these applications to automate your unique business logic, ensuring your ServiceNow CRM investment pays for itself in months, not years.

Schedule an Executive Briefing

Our Core Value Streams

illiustration of lead to cash process optimization

Streamline Lead-to-Cash (L2C)

From First Touch to Final Payment.

We optimize your Lead to Cash value stream to eliminate friction in your sales to delivery processes.

  • Automated Quote-to-Order workflows.
  • Seamless CRM integration for a single source of truth.
  • AI-driven insights to identify revenue leakage.
Get a free roadblock workshop
illustration of optimization of trouble to resolve proceses

Master Trouble-to-Resolve (T2R)

Proactive Service, Not Just Reactive Support.

Leveraging ServiceNow, we transform your service desk into a value center.

  • Reduce Mean Time to Repair (MTTR) with AI-assisted diagnostics.
  • Bridge the gap between Customer Service and Operations.
  • Automate repetitive resolutions so your team stays focused on high-value tasks.
Get a free roadblock workshop

The ServiceNow CRM Suite: Your Lead-to-Cash Engine

Telecommunications Service Management (TSM)

Focus: The Ecosystem

A specialized solution designed for Telecommunication Service Providers to unify network, service, and customer data on a single platform. It streamlines workflows for improved incident management, proactive customer care, and automated order fulfillment, reducing costs and boosting service quality.

Technology Provider Service Mgmt (TPSM)

Focus: The Ecosystem

Specifically designed for technology providers. Align your product catalog with service health, allowing you to notify customers of issues before they even pick up the phone.

Sales Force Automation (SFA)

Focus: The Lead

Empower your sales teams with AI-driven insights. Move beyond basic contact management to intelligent forecasting, territory management, and automated activity tracking that actually reduces administrative burden.

Customer Service Management (CSM)

Focus: The Relationship

Shift from reactive support to proactive service. CSM connects departments to resolve underlying issues, utilizing Playbooks and Guided Decisions to ensure every customer interaction is high-value.

Order Management (OM)

Focus: The Cash

The critical bridge in the Lead-to-Cash cycle. Automate the transition from a signed contract to a provisioned service. Handle complex product configurations and multi-step fulfillment with zero manual errors.

Field Service Management (FSM)

Focus: The Delivery

For businesses with a physical component, FSM ensures the right technician with the right parts arrives at the right time, fully integrated with the customer's history and contract terms.

CPQ (Configure, Price, Quote)

Focus: The Deal

Ensure your sales team is selling what you can actually deliver. ServiceNow CPQ integrates directly with your product catalog and legal guardrails to generate lightning-fast, accurate quotes.

Why Small is Better

The Big Agency and Global System Integrators

Large teams of juniors

High overhead

Fragmented communication

Slow processes

SalesValue

Senior Architect triad

AI-augmented speed

Direct executive access

Fast transformation

Empowering EMEA businesses

THE SOLUTION: The Triad Model.

Drive your project for higher value creation

Lead to Cash Strategy and Roadmap

Do you want to increase sales and reduce operational costs with +25%? 

We help you optimize your Lead to Cash processes that increases your sales and reduces your operational costs, which significantly increase your profit. 

The services include: 

  • Analyse bottlenecks in your lead to cash processes
  • Review current system landscape
  • Align with business strategy and goals
  • Proposal for system optimizations and implementations
  • Business case for optimizations
  • Roadmap for Lead to Cash optimization

ServiceNow Project Governance

Do you want to save +25% cost while increasing value from your ServiceNow CRM or TPSM project? 

Our experts manage your ServiceNow project using our large repository of best practice templates and fast-track project plans.

 The services include: 

  • Align business goals
  • Business case baseline and tracking
  • Guide on how to improve speed and outcome
  • Steering group setup for success
  • Steering group participation
  • Fast-track implementation project plan
  • Decommission plan
  • Project reporting setup and execution
  • Ongoing governance of the project 
  • Drive organisational implementation and adoption

ServiceNow Architecture Governance

Do you need expert help to ensure you have the right ServiceNow architecture? 

Our team have +20 years of experience with ServiceNow and IT iService Management. We help you get the right solution design.

 The services include: 

  • Match ServiceNow solution design with business goals
  • Ongoing review of business requirements
  • Recommendation of the best Out-of-the-box solutions
  • Integration strategy and design
  • Solution roadmap
  • Guidance of ServiceNow developers

THE ROI: We Pay For Ourselves

The outcome focus bonus

Process optimization

The business would like to migrate 1-1. We know how to optimize the lead-to-cash processes.

Alignment of Stakeholders

The stakeholders have different prioritizes. We facilitate agreement based on our our best practice recommendations.

Result

Months are cut of the value realization, which covers our fee for the entire quarter.

 

The vendor watchdog bonus

Right sizing estimates

They say it takes 200 hours? We know it takes 40 standard hours.

The right solution design

They suggest a custom build? We point them to standard Out of The Box functionality.

Result

One caught "bad estimate" covers our fee for several months.

THE TIERS - Pricing Table

We package these three disciplines into three levels of intensity.

Governance Shield

Ideal for: Mature teams that just need a safety net.

€12,000/month

We act as the "Quality Gate."

  • Weekly Architectural Review Board (Reviewing Vendor Designs).
  • Weekly project governance meeting
  • Monthly Strategic Roadmap Audit.
  • "Red Flag" Risk Reporting to the Project Sponsor.
  • Monthly performance reports
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The Execution Partner

Ideal for: Active implementations where you need to ensure speed and quality.

€18,000/month

We actively drive the program.

  • Everything in Governance Shield plan
  • Weekly Vendor Management: We run the sprint planning with your SI to ensure efficiency.
  • Lead to Cash roadmap and follow up on progress
  • Stakeholder Alignment: We handle the communication between Sales VPs and IT Leadership.
  • Fast-track implementation: We govern the project plan and priorities.
Get started

The Transformation Office

Ideal for: High-stakes, multi-country rollouts where failure is not an option.

€30,000/month

We acts as your Commercial Tranformation Office

  • Everything in Executive Partner plan
  • Steering Committee Seat: We present progress/strategy to the C-Suite on your behalf.
  • Business case: Calculate business case and track progress on KPI's.
  • Change Management Strategy: We design the adoption plan for the sales force.
  • Budget & Resource Management: We audit the spend and resource allocation.
Get started

The Value Equation

Why this is a steal

Variable

The Alternative (Hiring Internal or Big 4)

SalesValue.pro C-TO Subscription

Cost

Hiring a Senior Consultant (€180k), a ServiceNow Architect (€150k), and a Senior Project Manager (€150k) = €480k/year.

€75k - €240k / year. (You get the capabilities of all 3 without the headcount).

Availability

3-6 months to recruit and onboard.

Start next week.

Bias

Big 4 Consultants want to sell more hours. Internal staff fear politics.

Vendor Agnostic. Our only incentive is a successful outcome so you keep the retainer.

Integration

The Architect and the Project Manager often fight.

Unified Voice. We provide a single, cohesive perspective.
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sneeyeg logo

Strategic Partnership: SalesValue + Sneeyeg

As a dedicated partner to Sneeyeg, the leading ServiceNow CRM partner, we provide the architectural backbone and business consulting that ensures your CRM implementation isn't just a tool—it's a competitive advantage. Together, we offer a 360-degree approach to the ServiceNow ecosystem.

Our founder

Thomas Thejn

Thomas A. Thejn

Experience from some of the largest ServiceNow CSM and CRM projects like Atea, Columbus and GlobalConnect. 

+30 years of experience from the IT Services and Software Industry. Brings experience from companies like Peregrine, BMC, IBM, Omada and Devoteam. 

+20 years of experience as Sales Director and Managing Director

+10 years of experience as management consultant and project manager. 

Experience from Salesforce and Microsoft CRM implementation projects

Managing director and founder of Sales Enablement SaaS solution 

 

 Schedule an Executive Briefing.

No pitch. Just a review of your current roadmap and our recommendations.